Although the phrase “media tool” is pretty vague, there are some key qualities that your top media tools must have. They save you time. One of the best advantages of social media marketing is its ability to enhance your brand image, which is why every media tool you choose should do its part to save you brand consciousness. Below are our recommendations on the easiest media tools to use.
Facebook has hundreds of millions of users. It is by far one of the most popular social media sites on the web and therefore should be seen as one of the most effective tools for getting in front of an audience. But how do you become visible? The first step is to ensure that your page has a unique value. One way to do this is by making sure it is as visible as possible to the search engines. There are tons of Facebook applications that can help you achieve this, and the easiest (and free) method are using a Facebook lens.
Twitter has exploded over the past few years and is now the top social media management tools in use by companies of all sizes. But just because it is popular doesn’t mean you need to waste money on ads. A popular method for building brand awareness is creating content that relates to your business and sharing it with others in your industry. Another important point to remember is that you need a good, clear profile page. As with Facebook, you can easily create one for free with the click of a button.
YouTube is currently the most popular video sharing site on the internet. Millions of people use YouTube every single day and it makes sense for businesses to take advantage of this large potential audience. One of the easiest ways to generate traffic is by posting interesting videos related to your company and related to your industry. You can even find out which videos people are most attracted to by studying their likes and dislikes. There are many different ways you can use these videos to further promote your business and attract new customers. A great example of a YouTube marketing campaign that had a high degree of success was a 30 second commercial.
YouTube and Facebook aren’t the only sites that you should be aware of when looking for social media management tools. There are also several very useful sites that are free to join but offer a range of features you might not be able to get with paid services. These include Groupon, Hoobly and Furl. Once you’ve signed up for a free trial and tried out some of these services, it will be easy to see how useful they can be.
One important aspect of any social networking site is the ability for users to share videos. Since most users will be using Facebook to share videos, it is obvious that an animated image sharing site like Animoto would be a good place to start. The official Facebook application has the ability to import files from your own gallery so you can easily add animations to your page. It also has a video section which allows you to upload and share your latest animation.
Like Facebook, Google+ also offers its users the ability to post images and videos and the functionality is almost identical to that of Facebook. If you don’t have an account already, you can simply create one by signing up and adding all of your Google accounts. These tools are very useful for media marketers because they help create a unique value that is easily remembered and shared by your followers. If you aren’t a social media marketing platform then it’s time to consider integrating these into your business.
There are a number of different ways in which you can incorporate these great tools into your business. One way in which you can integrate these tools right into your media marketing campaign is by creating unique value through your content. By doing this you will be able to share valuable information that is specific to your audience and give them something that they can relate to and share with their friends. This is one of the top social media management tools that can be used effectively to bring more traffic and focus to your website.